Hybrid Work: Why Teams Is More Popular Than Zoom In 2023?

Without a doubt, hybrid work environments and even remote work setups will stay and will always be chosen by employees over other models as it gives them more freedom in time and in deciding where to work.

According to NETSCOUT research, more and more businesses and enterprises are investing in unified communications and collaboration (UC&C) platforms such as Zoom and Microsoft Teams.

These platforms enable business owners and their employees to stay connected virtually even if they are working remotely using their video conference cameras. 

But how Microsoft Teams managed to stay ahead with Zoom in 2023? This article will explain why Microsoft Teams is more popular than Zoom this 2023. 

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The Increase Of Investment In UC&C For Hybrid Work

According to a study conducted by Westford, it has been determined that a significant portion of businesses have increased their utilization of UC&C (Unified Communications and Collaboration) tools. Specifically, almost 70 percent of the surveyed companies reported an increase in the number of UC&C tools they are using. 

Furthermore, the study revealed that 75 percent of the companies have plans to expand their support for additional platforms in the next year. These findings highlight the growing trend of businesses seeking to improve their communication and collaboration capabilities by implementing advanced technology solutions.

Withal, despite some organizations reopening their physical offices, the importance of collaboration technologies has only increased with 60 percent of respondents indicating that collaboration platforms, applications, and tools have become essential to their organization, compared to 49 percent who reported the same last year.

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Why Teams Is More Popular Than Zoom In Hybrid Work 2023?

Based still on the data gathered by NETSCOUT, it indicates that Microsoft's collaboration app has widespread adoption among organizations, with 86 percent of respondents reporting current use. This is a notable contrast to the usage of Zoom which is used by 78 percent of organizations.

Despite Zoom's widespread recognition, especially during the COVID-19 pandemic, Microsoft's collaboration app appears to be the more popular choice among organizations because of the deep integration of the app with other Microsoft products, such as Office 365, and the company's strong presence in the enterprise technology market. 

Also, when they asked IT professionals about the best platforms for their organization's needs, the results showed that Microsoft Teams and Zoom were the top choices. Webex received 45 percent support, followed by Google Meet at 50 percent and Slack at 37 percent. 

The preferences expressed by IT professionals in the survey reflect the various factors that organizations consider when selecting collaboration and communication platforms, such as compatibility with existing systems, ease of use, and security features.

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Conclusion

In conclusion, hybrid work environments are here to stay and are preferred by employees for their flexibility in time and location. Businesses are investing in UC&C platforms such as Microsoft Teams and Zoom to stay connected virtually in a remote work setup. 

Microsoft Teams is more popular than Zoom in 2023, with 86 percent of organizations using the app compared to 78 percent using Zoom. This is due to its deep integration with other Microsoft products and its strong enterprise technology market presence. 

IT professionals prefer Microsoft Teams and Zoom, with Webex, Google Meet, and Slack following closely. Organizations consider factors such as compatibility, ease of use, and security when selecting collaboration platforms.

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